By the way, let me explain how those “research” studies get funded.
Let’s say I am the brand manager at Hellman’s.
We conduct a focus group which shows people are not buying our product because they are worried about food poisoning.
Followup surveys show that this is a real problem, and is potentially eating into the category share at between 3-4 percent per annum.
I have a $ 230 million a year promotional budget for the product.
My food chemists tell me the commercial product is “safe”, at least as opposed to homemade mayonnaise. In this regard please note that “shelf stable” is an industry term that usually is not a positive attribute for consumers, yet it is repeated in the story here as though it’s a benefit.
I go to my group at Unilever and we decide to make a “donation” to commission an industry trade group located in DC to perform an “independent” study at the food science faculty at State College.
State College performs and duly publishes the study.
We then put either the industry trade group or our own PR people to work making sure a press kit with the research publication duly summarized in bullet points is made available to “food” journalists who are too lazy to read the study themselves and have never taken a food safety and handling course, much less a microbiology course, in their life.
The “journalists” who are having a slow day need a story idea and then there is this stuff from the industry trade group. Which has already been published at the NY Times because somebody took somebody out for an expense account lunch (hint Unilever’s headquarters are in New York).
The poor kid at the website/food blog who needs to pay their student loans and is fresh out of ideas says yeah, that mayonnaise story, that’s the ticket. After all it’s based on a study from State College and was in the NY Idiot Times, so it has to be true.
And the next thing you know some 25 year old kid at Epicurious with no further investigation is republishing the promotional research sponsored by the brand Group at Unilever, and has no idea that they are doing this.
And then we find it on the Internet, so it has to be true.
Let me put it to you this way.
Commercial mayonnaise actually inhibits bacterial growth as opposed to what?
Trust me, proper handling of mayonnaise based salads is a food service context is an important component of food safety courses.