I was going to post this to the Spice Company thread but i think merits its own thread.
Diaspora Co had a powerful IG post about consuming / benefiting from cultures that moved me to tears: “You cannot profit off or consume a culture without showing up for the real, gasping human beings upholding that culture. This is when they need you most.”
It was a plea for help from businesses that source from India, manufacture in India, tweak and reconfigure Indian food or products (chai? yoga? spices? the list is long), use an indian aesthetic (the list is even longer), and so on.
For ways to help with what’s happening, search for India Covid Relief - there are many reputable organizations such as SEWA USA, AAPI USA, and AIF USA working on myriad aspects of direct and immediate aid. Or visit Diaspora Co’s IG or tinyurl.com/diasporarelief - they are even giving away a tote bag.
There is a growing list of causes - everything from oxygen concentrations to PPE to food pantries/kitchens - in dire need.