Sounds plausible. My grandmother would make Kraft mac and cheese for us when she needed a break from cooking (takeout was not an available option for us). Seems enduringly popular, judging by how distraught kids would be when the Kraft boxed stuff was wiped out at my grocer during the early days of the pandemic.
And I once tried serving a non-orange brand to a little one. Was immediately admonished because the mac and cheese lacked that bright glow, LOL. Lesson learned.
Never did boxed Kraft Mac & Cheese (except 1x at a friend’s house). Always had homemade. The neon yellow just turned me off.
Never did Chef Boyardee (my first boyfriend used to make a quick CB pizza after he got home from work before I got home to make dinner. I tried it once. ) But he liked them, and he made them and cleaned up after himself, so no complaints from me.
The Maruchan noodles were too salty for me growing up.
Hot Pockets - otherwise known as “those little f*ckers that scalded the roof of your mouth when you bit in to them too early” meals. Yeah, ask me how I know.
TV Dinners - had them growing up - mostly in front of watching Wizard of Oz. (they were a special treat)
Now as an adult? A couple of things:
Gorton’s Fish Filets (but only the Extra Crunchy)
Individual chicken pot pie from Harrow’s (local to me)
Stouffer’s French Bread pepperoni pizza