Trader Joe's vs Pirate Joe's

Duking it out:
https://www.theguardian.com/world/2017/may/30/pirate-trader-joes-court-battle-trademark-rights-canada

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I read about this company a few years ago when Trader Joe’s started going after the founder. I’d be curious how much he charges for the goods he brings in.

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I heard Pirate Joe’s attorney’s are preparing a very strong Aaaarrrrrggghhhhhhhument.

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“Food is a pretty good prism through which to view humanity.”

― Jonathan Gold