Renzell dining survey: anyone check it out?

As reported in the NY Times food/dining section today, is trying to create a better restaurant rating system in New York City, Chicago and San Francisco. It is upscale and appears to favor top-tier establishments. They claim to have 2,000 rating members who dine out anonymously and at their own expense. Eleven Madison Park received the highest rating in their current New York survey…

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I read about it and found the idea mildly interesting…but that’s definitely not my style of eating/dining so I doubt it’s something I’ll follow.