[Penang] Edgecumbe Road Pasembur 'Rojak'

Edgecumbe Road Pasembur “Rojak” got its name from the fact that the current owner, Ahmad Jamal’s paternal granduncle first started selling his “pasembor” on a pushcart near Edgecumbe Road in the 1960s. The business was later passed onto En. Ahmad’s father, before it was assumed by En. Ahmad himself as the 3rd-generation owner-chef of the brand-name. The stall has been located at Kompleks Makanan Persiaran Gurney since 1982. It’s been here over 34 years now, and the taste of the pasembor has not changed one bit - the original recipe, which blends sweet potatoes, tamarind and a secret blend of slices, was tongue-tinglingly delicious.

Pasembur - the Northern Malaysian (Penang, Kedah, Perlis) term for Indian rojak. Super-delicious.

The Edgecumbe Road stall operates at the Kompleks Makanan Persiaran Gurney (KMPG)
Persiaran Gurney, 10250 Penang from 9am till 5pm daily, except Fridays.

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We loved this, definitely worth hunting down if you’re anywhere near gurney drive. This holiday we learnt that there were many different forms of Rojak, not just the fruit salad with the sweet shrimp paste sauce - now I know it just means a mixture.

Is this dish a mashup created in Malaysia or did it arrive from somewhere else?

This Indian rojak seems to be a Malayan invention - now, both Singapore and Malaysia have the same dish, and both claimed to have started it.

“Food is a pretty good prism through which to view humanity.”

― Jonathan Gold